Weekly newsletter tracking the most important trends and news in packaging for brand decision makers
May 26, 2026
Bob's Red Mill, Olipop, and Genexa all made packaging a priority. Here's what happens when you do
May 18, 2026
Calbee went monochrome. Boston Beer went glow-in-the-dark. Stash Tea went flavor-first. It's been a week
May 11, 2026
Collectible packaging. Aluminum pressure. A Gen Z reckoning. A California deadline. Virtually every brand is overhauling its packaging in the next three years
May 4, 2026
Pure Leaf's bold claim, Coca-Cola's market read, California's recycling deadline, and Garage Beer's stubby bottle
Apr 27, 2026
Packaging contract risk, rising resin prices, and a brand doing paper cartons right
Apr 20, 2026
Consumers are still paying for sustainability — but only when the claim is specific, defensible, and worth believing